Skip to main content

Posts

Research into Viral Adverts | Amber Smales

Viral Marketing/Advertising is a marketing technique that uses social media services and other technologies in order to advertise a brand, product or a service. In recent years this marketing technique has become more common due to the popularity increase in social media sites and apps. Viral marketing can be through word of mouth or through companies paying for advertisements to appear online. For low-budget films viral marketing is very accessible as it doesn't always cost money. Therefore, it is a way for films to get more recognition without the company actually advertising it. However, big Hollywood companies have taken advantage of the power of viral marketing as well as their large brand name in order for adverts to be made for online. The film 'The Dark Knight Rises' by Christipher Nolan used a viral marketing technique in order to get fans excited for the final Batman film in the trilogy. Warner Brothers announced that in order for fans to see the trailer they w...

Draft of a Film Poster | Amber Smales

Problems Faced

Filming for "Rendezvous " was far from simple as we faced numerous challenges and restrictions during filming and affecting our planning for filming. One of the first problems we faced and by far one of the most restricting and impacting was the issue we had in getting permission from Travel South Yorkshire to film in the Barnsley Interchange for the train station and train scenes in our film. We began filming, as we didn't think we'd encounter a problem, and had shot a few shots already before one of the interchange security guards came over and asked us "What we were doing?" to which he explained we were filming for our Media A level final film, to which he then asked us whether we had asked permission from the site manager. Due to not having asked permission to film at the Interchange we then could not use the footage we'd shot and had to move onto the next scenes we were planning to film; the scen...

Film Poster Idea | Amber Smales

Analysis of a Radio Trailer | Amber Smales

Film Radio Spots 2013 - Gravity, Pacific Rim, The Conjuring & The Great Gatsby from Angell Sound Studios on Vimeo  Analysising Gravity - (0:00-0:30) The radio trailer starts with some dialogue from the film. The term 'houston' is used during this dialogue will instantly alludes to the genre of the film which is science fiction, this immediatly tells the audience what the film is about without going into lots of detail. Due to this trailer been on the radio it needs to be quick, a lot of detail doesn't need to be included in the trailer as they usually only last around 30 seconds, sometimes even shorter. After around 2 seconds of dialogue, the narrator begins to talk about what critics have said about the film. This is often done in order to attract the audience to go see the film as hearing reviews about a film generally makes someone want to go see a film. When the narrator finishes talking about one review a critic gave it, more dialogue from the film is use...

Analysing a Title Sequence | Amber Smales

Analysing a title sequence from ambsmales

Possible Film Poster 1